From Naples To New York
In 1903 a ship arrived in New York City from Naples, Italy with 5 Italian immigrants: Angelo and Carmela Buonomo and their four children, Marcellino, Giovanni, Maria and Catherine. The Buonomo family (the “the good men” in Italian) were the first of our founder Jennifer Stucko’s Italian ancestors to arrive in the United States. Hailing from the small village of Piana Di Monte Verna, they lived about 80 kilometers away from what eventually became Jennifer’s favorite place in Italy, the island of Capri.
IN NEW YORK CITY
Chasing the American Dream
Angelo (a men’s tailor) and Carmela (a buttonhole maker) sailed to America in hopes of living the American dream. Their children took jobs as a packer in the doll industry, a shipping clerk in the automobile industry, a shoe polisher and a clothing presser. Although they had little money, they lived a rich life celebrating family and tradition in the most beautiful way, bringing Italian lifestyle and regal craftsmanship with them from Italy.
Our founder’s path of self discovery leading up to PROTA FIORI included immersing herself in learning about these roots. Jennifer studied her family’s history and discovered the importance of maintaining tradition, ultimately feeling a deep sense of self fulfillment on this soul searching journey of a lifetime.
A NEW BEGINNING
PROTA FIORI is Born
Jennifer’s appreciation for luxurious Italian fashion and joy from her “eat, pray, love” type of travel throughout Italy began to feel more meaningful during this discovery period. As the dots connected, PROTA FIORI was born with not only a mission to preserve her Italian heritage but to also lead with an authentic purpose for the future of humanity in the most holistic way.
CONNECTING PAST AND FUTURE
The Full Circle
Over 100 years after her ancestors left the tiny communal village of Naples for the United States and just as Jennifer was deciding to create PROTA FIORI, she received a letter from Piana Di Monte Verna in 2018 stating that she was officially an Italian citizen. After waiting years for this moment, Jennifer felt a true sense of connectedness to her roots. And so PROTA FIORI was born, deeply rooted in rich Italian tradition and history with eyes ahead on the future.